2009-02-24

WebTrends Release New Tag Builder

WebTrends announced today the release of a second generation tag builder. The tag builder is used for generating customized SDC (Smart Data Collector) java scripts to be added to web pages for java script based web analytics for both WebTrends OnDemand and installed version of WebTrends.

Details of the changes can be found at http://blog.webtrends.com/2009/02/24/new-verison-of-tag-builder-available/

Of note, you no longer have to tag Google Adword ads as paid search as WebTrends can now use the Google generated campaign ID assume you've enable "Autotagging" enabled for your Google Adwords campaign.

I'll be testing the new tag builder within the next few days and will post any problems if I find them.

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