A Cranky Way to Search
A new search engine launched this week called "cRANKy" (www.cranky.com). This new search engine is targeted at web users who are 50+ years old.
Beyond adjusting the search result to list pages that cRANKy thinks are more appropriate to this demographic, it also limits the total results significantly and places content search based ads (provided InterActiveCorp's Ask.com aka Google Adwords) at the bottom of the page as well creating a search experience that is less confusing.
The user interface uses a larger typeface then on most search engine. The use of the larger typeface is sure to please all of us who are 40+ years old.
So if you're over 50 or even if your not give a try. Who knows "Try it. You'll like it"
Beyond adjusting the search result to list pages that cRANKy thinks are more appropriate to this demographic, it also limits the total results significantly and places content search based ads (provided InterActiveCorp's Ask.com aka Google Adwords) at the bottom of the page as well creating a search experience that is less confusing.
The user interface uses a larger typeface then on most search engine. The use of the larger typeface is sure to please all of us who are 40+ years old.
So if you're over 50 or even if your not give a try. Who knows "Try it. You'll like it"
Labels: search engine
posted by Alan K'necht at
6:55 PM
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